Brian Hayward
Managing Director

Brian left the newsroom after 10 fast-paced years to venture into the equally challenging world of PR. After starting the eponymous Brian Anthony Communications in 2012, his rapidly expanding business saw him grow the team and rebrand as Good News Lab within four years. Forever a journalist at heart, he strives to bring the same standards of credibility and newsworthiness to every piece of content created.

Charmain Naidoo
Client Relations Director

Charmain has had a 30-year career in journalism. She has worked in every sector of the industry, from reporter to editor to general manager with responsibilities for budgets and contracts on Times Media’s nine newspapers. Her international experience includes a year spent working on The Dallas Morning News in Dallas, Texas, where she was their White House correspondent in Washington DC. At Times Media, as a foreign correspondent, she ran the New York and London offices of The Sunday Times. She has edited the group’s Eastern Cape titles Weekend Post and The Herald. Most recently, she was a media strategist at a leading Johannesburg-based public relations and communications company with a special interest in Foundations and CSI projects.

Taryn Hayward
Operations Manager

Having spent almost a decade as a group financial manager in the financial services industry, Taryn now divides her time between providing specialist tax and management accounting services, and running the business machine behind Good News Lab.

Helen Crooks | Chief Sub-Editor

Helen Crooks has been a journalist for over 30 years and has worked on diverse publications owned by Caxton, Naspers and Times Media (now Tiso Black Star). Latterly employed as a chief-sub editor, Helen’s role is to monitor and co-ordinate copy, ensuring it is clean, punchy and factual. When not pursuing her craft writing travel articles, Helen is passionate about her family, cooking and photography – in no particular order!

Kim Edwards | Office Manager

Kim is a go-getter and a determined individual who believes in putting others first. This stands her in good stead as office manager, as she strives to meet client expectations and keep the team on track. Her bubbly personality and people-centred approach don’t keep office hours and she loves sharing her downtime, and good food, with family and friends.

Johann Huebsch | Social Acc Manager

Johann oversees client accounts and ensures that their brands are kept in the social media spotlight. He also keeps track of mentions in the traditional media space. When he’s not staring at a smartphone, tablet or computer screen, this self-confessed movie addict escapes into the captivating world of the silver screen.

Sharon Thompson | Content Strategist

Sharon has worked as a writer and editorial coordinator in the advertising, publishing and PR fields since the dawn of this millennium. She prefers old school to new school media, and paper to pixels, but is happy to craft copy and content on just about any subject or platform.

Siya Ndzimande | Content Developer

Siya is an energetic member of the digital team, responsible for guiding, monitoring and growing clients’ social media platforms. When he’s not running this challenging portfolio, Siya is also extremely passionate about actual running, especially when faced with his biggest fear – snakes!

Ta’ra Abrahams | Content Developer

Social media queen Ta’ra keeps clients’ platforms ticking over with regular, relevant and riveting content. When she’s not strategising a takeover of the digital space over a cup of tea, Ta’ra can be found chilling outdoors on one of the Bay’s beautiful beaches.

Brenda Ulay | Intern

Brenda is the newest addition to the Good News Lab team. As a community manager, she keeps a watchful eye on clients’ social media pages and monitors engagement to ensure that everyone gets the response they need. In her spare time, Brenda disengages and takes some downtime with a good movie!